On its 15th birthday, the agency displays its new name and appearance: “Organize Communications”. It reflects the communication expertise assembled in four teams: PR, Events, Advertising, and Services. Starting from 2008, Organize is entrusted with all the communications efforts aimed at the German market by InterLoire, the association of Loire Valley winegrowers, as well as the relaunched vineyard nearby belonging to the Pieroth family. A press event with the French movie star and winegrower Gérard Depardieu in Frankfurt is the highlight of this campaign.


Wein aus Spanien (wines from Spain, ICEX) increases its communications efforts by holding trade shows in Hamburg and Wiesbaden under the name “Ein Tag für Wein aus Spanien” (a day for wines from Spain). As part of its service offerings, the agency provides outsourced front office services to “Vinissima – Frauen und Wein e.V.” (Vinissima – woman and wine, incorporated society). In its tenth year of cooperating with Organize, Chianti Classico expands its promotional activities by adding wine tastings in four German cities. Ecovin Württemburg puts the agency in charge of the PR for their new organically-cultivated plants. In its fifth year, Best of Riesling 2008 receives the biggest response so far.

Gambero Rosso entrusts Organize with its German roadshows. 800 visitors at the annual presentation in Munich mark the highpoint for the collaboration with Südtiroler Weinwerbung (wine advertising, South Tyrol). The agency wins KWC as an advertising partner for Cornelia Poletto. It designs and produces an image brochure for the Schloss Johannisberg (Johannisberg Castle) vineyard based on the new corporate design.

The agency not only expands in Karsruhe: In December, Organize Communications opens a branch in Austria. The office in Kitzbühel is lead by PR professional Stephanie Bräuer, wife of top chef Bobby Bräuer. Now, 22 experts in the field of indulgence work for the agency.